Category Archives for "Word PLAY!"

Word PLAY – 1.4

Michael Hume - Word Play logo

April, 2021 * Volume I, Number 4

Dear Fighting Reader,

Are you sick of opening your email, only to find the latest edition of Word PLAY isn’t there yet? Well, today’s your lucky day.

Also, are you sick of the haughty way your competitors are always talking about how great they are, when you know you could whip them with one product line tied behind your back? If so, this is really your lucky day, because this edition discusses the fine art of untying things from behind your back.

In this edition of your favorite news-free newsletter, we also slip in a few comments about how to kick your competitors’ butts with Certified Pure Funny Stuff.

Word PLAY – 1.3

Michael Hume - Word Play logo

March, 2021 * Volume I, Number3

Dear Busy Reader,

You don’t have time to read email newsletters, that’s for sure. But you’ll probably read this one, because you likely need a smile and a break from the soul-crushing work your boss makes you do all day, and ain’t nobody got time for dat.

That’s what this month’s sparkling edition of Word PLAY is all about!

Word PLAY – 1.2

Michael Hume - Word Play logo

February, 2021 * Volume I, Number2

Dear Howling Reader,

Believe it or not, it’s the end of the month already, and you know what that means.

Full moon.

But don’t despair: It also means you’ve received a brand-new edition of your favorite electronic news-free newsletter, Word PLAY!

I know, I know. It’s enough to make you howl at the full moon.

In this edition, we step away briefly from our award-craving series House Cats In Yoga Pants to explore a topic some people find uncomfortable and difficult to talk about. I’m referring, of course, to boring Marketing Copy.

I promise it’ll be painless. Or, well, at least it will be brief.

Word PLAY – 1.1

Michael Hume - Word Play logo

January, 2021 * Volume I, Number 1

Dear Large Readership,

Welcome to Word PLAY, the brand-new electronic news-free newsletter from your friends at Firewords Creative Copy!

I’m Michael Hume, Senior Author and Janitor at Firewords, and my business is writing persuasive copy to help promote my clients’ businesses.

I write everything from websites to sales letters, and I’m happy to say my clients make money on the stuff I write, which is why they pay me the medium bucks to write that stuff.

And I specialize in writing amusing marketing copy, because “nothing makes money like funny!”

I'm "certified" by American Writers and Artists, Inc., and this will come as no surprise to my dozens of payin' clients, many of whom have described me as "certifiable" for some time now.